So good things happen in pairs! The same day the Slam double cover hit the stands... I got word that the Under Armour "When in Rome" print & web campaign I shot with Brandon Jennings was awarded a Gold Addy & a Mosaic award! This is really big, considering over 60,000 people enter the Addy's! For those of you who don't know, the ADDY Awards are the world's largest and arguably toughest advertising competition. It is the highest honor in the ad world to cop an ADDY!!! I give HUGE HUGE props to the creative department at Under Armour. They took everything we shot in Rome with Brandon and created a DOPE campaign! When I saw the final cuts for the print ads, I was speechless! It is one of the best projects I have ever been a part of! The hard work and the hustle has paid off!
Here's a link to the site! http://wheninrome.underarmour.com/#/home
The minute this joint hit the stands I felt like a proud parent of twins! Having a double cover for Slam Magazine is amazing! Ben & Melissa did it up right! The shoot actually went down months ago and I've had to contain my excitement for all this time!
I flew to Barcelona in December for the lone opportunity when Ricky Rubio and Brandon Jennings would be in the same city at the same time.
I rented a studio in Barcelona, had two great local assistants. The shoot was very relaxed and quite trouble free. Ricky showed up first to the studio with his parents. What a good looking guy! and very polite! His parents were wonderful! About an hour later, Brandon arrived. IT was the first time the two players had officially met...You could tell there was a mutual respect for each other. When they got on set together it was like I was photographing Allen Iverson & Steve Nash together! It just felt like a historic moment! Two phenomenal players with their whole lives ahead of them! This was a once in a lifetime kind of photoshoot!
Here is some behind the scenes footage from the shoot!
As if that wasn't enough... Slam called me a week later and said they wanted to do a double cover... this time they sent me to Florida to catch John Wall & Lance Stephenson together. The two are the top high school players this year and both are just a year away from the NBA Draft! It was an overdose of basketball! Two amazing shoots in a week!
In case you missed it...The January issue of Dime Magazine was full of Brandon Jennings! The cover and full spread inside are all outtakes I shot for the "When in Rome" ad campaign Under Armour. Props to Dime for recognizing how historic a move Brandon has made!